The reference from http://info.med.yale.edu/caim/manual/contents.html can be used as an aid for web designers to further improve their current website creations. It discusses the basics of interface design, site design, page design, dealing with web graphics and animations as well. Aside from this the succeeding pages have interesting sub links in the references that bring you to more specific articles of their topics of discussion. Another good thing about this website is that it supports the text with diagrams and other visuals to further explain the point of the tip or guideline to be ideally followed.
Another reference, http://www.mcil.co.uk/7-site-review-homepage.htm conducted a review on the effectiveness of websites. This reference supports their data with a checklist that may apply to gauging a websites success or failure. It also gives 10 criteria on how to evaluate websites. In this way santugon may be able to consult other outside authorities whether their vision of the website was effective or not. The page provides other useful links regarding websites effectiveness that were equally helpful in the process of the study.
An article written by Dr. Ralph F. Wilson on Web marketing today, also present in the site http://www.wilsonweb.com/articles/interactive.htm presents definitions, suggestions and strategies on how to make your website more interactive which can be useful in improving the santugon’s website in order for it to be a success in the future.